Just Say No to Spreadsheets

Written by: Munira Fareed on 9/3/15 2:54 AM

Most organizations would admit they often depend on spreadsheets to track and report on various metrics, processes, etc. Spreadsheets have a place and are sometimes valuable, but if you’re using them to manage marketing plans, budgets and metrics, you’re likely ready to pull out your hair. It’s time to stop the madness and say, “We’re not going to take it anymore!”

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Topics: Marketing Planning, Marketing Analytics, Hive9