How Can Retail Marketers Better Meet Their Goals? Start With the Right Martech

Posted by Betsy Lillian on 2/5/20 1:32 PM

With inadequate data management practices, many retailers are having trouble meeting their marketing objectives, finds new research. Although these martech leaders put acquiring new customers and improving customer experience at the top of their list of goals, they’re not actually able to spend enough time working directly to reach them. To combat this problem, first and foremost, they need to get more from their martech stack.

Read More

Topics: Martech, Marketing Technology, marketing strategy, retail marketing, marketing

REQUEST DEMO
CONTACT US